Blog

Should my business have a blog?

“Isn’t blogging a thing of the past?” Regardless if you are a small business or a multinational company, blogging is integral to your online content marketing strategy. We believe these are the 3 key reasons as to why blogging is still important to this day: Drive organic traffic to your website (search engines love it!) …

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What’s new in Google Analytics 4

Google Analytics 4 arrived little over a month ago with one hell of a bang. The latest changes are some of the biggest to Google Analytics in years and come with some exciting new features. The new property type includes smarter insights, deeper integration with Google Ads, cross-device measurement capabilities and more granular data controls. …

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